Seoul’s Event Industry: The Shift from Screen Rental to Purchase

Seoul, South Korea, is a dynamic hub for corporate events, fashion shows and cultural gatherings. It hosts countless large-scale activities every year. A well-known local event planning company has long been a key player here. For years, the company relied solely on renting outdoor LED screens for its projects. Rental screens often came with high long-term costs. They also suffered from inconsistent quality and limited customization options. This made it hard to meet the diverse needs of their high-end clients.

A Strategic Decision: Purchasing a 100㎡ P3.9 Outdoor LED Screen

In early 2026, the event planning company made a strategic choice. It traveled to China to purchase a high-performance outdoor P3.9 LED screen. The screen covers nearly 100 metros quadrados, ideal for large outdoor events. It features a 3.9mm horizontal and vertical pixel pitch. It also boasts 5000 cd/㎡ high brightness and 16-bit grayscale. This ensures clear, vivid visuals even in Seoul’s bright outdoor daylight.

Core Configuration: 500×1000 Cabinet & Nova Processor

The screen adopts a 500mm×1000mm die-cast aluminum cabinet design. This cabinet is durable, lightweight and easy to assemble. It supports flexible splicing to fit different event venues. The company also purchased a full set of supporting accessories. The key component is the professional Nova processor. This processor enables smooth signal transmission and real-time content control. It also supports multi-signal input and high-definition video decoding.

Practical Advantages: Surpassing Rental Screens

Compared with rented screens, this purchased P3.9 outdoor screen offers obvious benefits. It eliminates repeated rental fees, reducing long-term operational costs. Its stable performance avoids sudden malfunctions during events. The 500×1000 cabinet’s modular design allows quick setup and disassembly. This saves valuable time for event preparation. The Nova processor ensures seamless content playback, enhancing the overall event experience.